Apps in the Kit App Store come in all shapes and sizes, helping our wide range of creators in a multitude of ways, they all however should:

1

Bolster creators’ workflows, tech stacks, or audience engagement by:

  • connecting external tools or platforms to Kit
  • enhancing Kit’s functionality through plugins such as our email editor content blocks
  • or, streamlining workflows or boosting audience monetization/engagement
2

Save a Creator time or money - a great App will do both

3

Adhere to Kit’s mission of providing creators with a better platform experience

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Prohibited apps on Kit

The following types of Apps will not be permitted for listing on the Kit App Store:

  • Apps that do not use Kit’s APIs, Webhooks, or Plugin Environments: Apps must meaningfully interact with Kit’s platform; if an app does not make use of Kit’s APIs, webhooks, or plugins in a way that improves a creator’s workflow, it will not be approved.
  • Single-Creator Private Apps: Apps must be designed for broad adoption by multiple creators. Private, single-use apps built for only one specific creator are not eligible for listing in the public Kit App Store.
  • Apps that duplicate existing functionality: If an app replicates the functionality of an existing approved app with no clear differentiation, it will not be listed. (e.g., if a Mighty Networks integration already exists, another App offering the same core features without added value won’t be approved).
  • Apps that primarily extract Kit data without providing functionality: Apps must enhance a Creator’s experience within Kit - not just export data elsewhere. Any app that solely exists to extract user, subscriber, or campaign data from Kit without adding direct functionality or engagement within Kit is prohibited.
  • Apps that do not comply with Kit’s data privacy & security standards: Apps must not share, sell, or misuse creator or subscriber data. Any app that violates Kit’s privacy policy or terms of service will be denied listing. Any app that stores subscriber data externally must have explicit consent mechanisms in place.
  • Apps that restrict Kit’s access to user or subscriber data: Apps should not restrict Kit’s ability to access or process creator account info, email lists, or campaign data.
  • Apps that automate sending unsolicited or non-compliant emails: Any app that automates sending unsolicited bulk emails or enables spam-like behavior will be rejected. Apps must comply with all email regulations (CAN-SPAM, GDPR, etc.) and cannot facilitate non-consensual communication.
  • Apps that misrepresent functionality or use deceptive marketing: Any app that misleads creators about its functionality or falsely claims integrations that do not exist will not be approved.
  • Apps that have no support resources: Apps must provide clear support documentation or a designated support contact. Every app should have a help center article specific to its Kit integration, beyond just generic product documentation. Apps that lack any visible support structure will not be approved.